The expert voice for energy efficiency in the UK.
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About ACE

Our work

We are campaigners, researchers and lobbyists, working to influence the development of a long-term, stable and rational policy framework to support increased investment in energy efficiency across the UK. This policy framework will enable the market for energy efficiency in the UK to grow steadily and sustainably, providing business opportunities for all who work in the sector.

We focus on energy efficiency and demand management, covering all the techniques and technologies used in domestic and non-domestic buildings. We recognise that energy efficiency sits within a broader range of options to increase the sustainability of the energy system: our work is grounded in a sound understanding of the wider energy policy landscape and we work collaboratively with other organisations to ensure that energy efficiency is given due weight within broader campaigns.

Government officials and politicians frequently express the desire to better understand the views of stakeholders: we provide a much needed conduit between the sector and the Government, offering our members insight into policy developments and providing Government with insight based on our members’ experience. We hold government to account, propose policy ideas and improvements, and persuade politicians of all parties to support greater action on energy efficiency.

Our approach is both broad and deep. We engage critically yet constructively with civil servants; we participate actively in all policy development and political forums; we engage with the media; we build and lead coalitions, and we campaign at the grassroots level. The depth of our approach is based on long-term and sustained engagement; well-developed understanding of the political sphere; long-term constructive relationships with all relevant stakeholders, and policy and technical understanding informed by our research team, industry and academia.

The Association for the Conservation of Energy (ACE) is committed to safeguarding the privacy of your personal data. Further information can be found in our Privacy Policy here.

Our team

Joanne Wade

Joanne Wade

Chief Executive


Kelly Greer

Kelly Greer

Research Director


Antonia Jansz

Antonia Jansz

Senior Researcher


Tanya Kenny

Tanya Kenny



Who funds ACE?

Our work is funded by a combination of membership fees and project-specific fees or grants. In recent years, the following organisations and individuals have funded our work:


Demand Logic

Future Climate

Building & Engineering Services Association


Retrofit Works


Salix finance


Energy Saving Trust

UK Energy Research Centre



European Climate Foundation


The Children's Society

Plumb Center

Energy Bill Revolution

Dow Building Solutions

Citizens Advice

Eaga Charitable Trust

Worcester Bosch

World Energy Council

Vaillant Group


Cavity Insulation Guarantee Agency

Eastleigh Borough Council

Jyukankyo Research Institute

Hackney Council

The Energy Pension Company

Portsmouth City Council


  • Brenda Boardman, Emeritus Research Fellow, University of Oxford
  • Neil Cutland, Cutland Consulting
  • Nicholas Doyle, Adecoe
  • Fiona Hall, Independent Senior Policy Advisor
  • Rod Janssen, Director, Energy in Demand
  • Emma Jones, Partner, CAG
  • Catrin Maby, Consultant
  • Tom Langdon-Davies, consultant
  • Rachael Mills, Director and Co-founder, SE2
  • Fiona Riddoch, Consultant
  • Jan Rosenow, Senior Associate, Regulatory Assistance Project
  • Sarah Royston, Research Fellow, University of Sussex
  • Louise Sunderland, Consultant
  • Liz Warren, Director and Co-founder, SE2
  • Chris Williamson, former MP for Derby North
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